About Us

BigBadKangaroo is a marketing consulting agency and publisher, that provides cutting edge marketing advice and publications to help businesses increase sales and revenue. Our ultimate goal is to serve our target market to help them create wealth.

Richard S. Teitelbaum, MBA Cofounder, Big Bad Kangaroo

Richard cofounded Big Bad Kangaroo in order to provide a step-by-step guide to help entrepreneurs create innovative marketing campaigns. He spent 18 months researching and decoding what some of the most successful companies are doing to get attention, create buzz, and develop engaging content. He combined that information with his creative out-of-the-box thinking and identified 21 strategies to assist entrepreneurs in their marketing efforts. Richard has an MBA from Clemson University and lives in Vancouver, British Columbia.

 Joanne M. Serraf, MBA Cofounder, Big Bad Kangaroo

Joanne cofounded Big Bad Kangaroo to help companies get the attention they need to succeed in the mobile social media era. She is passionate about providing the necessary tools to assist companies to identify their positioning, strengths, weaknesses, opportunities, and threats. She thrives on coaching entrepreneurs on how to generate disruptive marketing strategies and business models in order to stand out from their competition. Joanne has an MBA from Clemson University and lives in Vancouver, British Columbia.